Are You Ready to Change Your Target Customer?

How business professionals can pivot their target audience The pandemic of 2020 marked an unprecedented time and many businesses found themselves needing to pivot their target audience. Even outside of …

The Secret to Building Resilience

The Secret to Building Resilience Resilience is important in business and life. It is the ability to bounce back from difficulties and setbacks, not allowing them to get individuals down …

holiday tech shortage

Subverting the Holiday Tech Shortage

The newest tech is always hard to get around the holidays, but this year is making it harder than ever.  Ongoing chip shortages are making electronics 30% more expensive and …