Marketing Yourself as a Professional
They have a dream, are hardworking, and now it’s time to market themselves for their dream job. They know the basics of getting their resume out there, but what about all the other things that come with being a professional? From creating social media accounts to blogging and having a website, In this article, Jordan Sudberg discusses some of the things they need to consider to market their profession.
1. Social Media Accounts
According to Jordan, they cannot avoid using social media in today’s world. They can use their account or create an official one for their business. If they want to be successful, they should have both. It is important to get involved on sites like Facebook and Twitter because they will help them build relationships with potential clients. When people see that they are active on social media, they will think that they are more reliable than someone who is not as active. The best part about social media is that they do not even have to pay anything to use them. All they have to do is sign up and start posting. Once they have built up a following, they can charge money to post ads on their page. This can be very profitable if done correctly.
Blogging has become a great way to promote themselves and their company. According to Jordan, they must be consistent to succeed. They must write at least once every week and make sure that they keep their readers interested. They should also include links back to their website to gain traffic from other blogs. A blog allows them to share information about their work, life, and interests. It also gives them a chance to talk about their experiences and how they feel about certain topics. One of the biggest mistakes that bloggers make is writing too much. They should only write when they have something interesting to say. If they always write about the same thing, no one will read their posts.
A website is another great tool for marketing themselves and their business. They should have a good-looking site that is easy to navigate. They should also have a contact form where customers can send messages. They should also have videos on their site that show off their talents. These videos can be used to advertise their services or products. For example, if they are photographers, they could have a video showing their talent. Another way to make a website stand out is by making it mobile-friendly. Many people are accessing the internet through their phones. Therefore, they must have a website that looks good on any device.
The most important piece of paper that they will ever write. It represents who they are and what they can offer to others. Their resume should be tailored to each position that they apply for. They should highlight their strengths and skills relevant to the job they are applying for. They should never lie about their experience or qualifications. It is better to admit that they don’t know everything than lying and getting caught.
In conclusion, Jordan Sudberg recommends all four methods to market themselves. They may find that some of them work well while others do not. However, they should try different things until they find what works best for them.