Common Mistakes Entrepreneurs Make
Here are common mistakes entrepreneurs make, according to entrepreneur Alexander Djerassi;
1. They don’t take the time to research their niche, which is often one of the toughest parts of starting a business. This is probably the second biggest mistake many entrepreneurs make when they start up their businesses. Most people make this mistake because they don’t want to spend money on marketing and advertising for their services or products.
2. Next and probably most important, you need to build relationships with other entrepreneurs and professionals within your niche. You’ll never grow if all you’re doing is trying to market yourself as an expert. Building up your network takes lots of time.
3. Don’t forget about your offline marketing efforts, either. If your customers don’t know who you are, where to find you, what you provide, how long you’ve been around, etc. Then you’re going to be struggling to get clients. Most businesses fail because they didn’t do enough of these things initially.
4. spending too much money. If you think that you will succeed faster by purchasing expensive products, services, and advertising, you are likely wrong. Remember, your first few months of business may require quite a bit of time and patience. You’ll need to focus on building a solid foundation for your future to scale your operations when you begin making sales. Spending more money now can delay growth later.
5. lack of networking which is essential to every entrepreneur today. But remember that networking doesn’t mean just hanging around in random places. It means joining groups of people who share similar goals and interests to yours. And it also means getting involved in the communities that surround your industry.
6. Not having a solid plan B. This may sound odd since we all hear of plans being successful. Yet, I must tell you that more than half of my clients have failed because they did not prepare themselves when things would fall apart.
7. Being scared to ask for help. Don’t be afraid to talk to potential clients about your struggles or problems. Most importantly, don’t be afraid to admit that you need some form of assistance. People love to give advice, especially to someone who needs it. Just make sure you thank them once they offer their advice.
8. Lack of social media presence. Social media is another tool that helps you reach out to potential clients (and current ones). Some of the best ways to use social media include posting videos, podcasts, blogs, articles, and anything else that may benefit your audience. Remember. However, all of your posts need to include links to your website. Otherwise, you risk losing traffic to those pages.
9. Trying to do everything yourself – One of the great mistakes entrepreneurs make is trying to do everything themselves. They think if they’re working hard, they will surely start seeing results soon. It rarely works that way. Trying to do everything alone won’t help you build your business either. Hire people who compliment your strengths and weaknesses. In conclusion, according to entrepreneur Alexander Djerassi, entrepreneurship takes time and a lot of hard work, so why not learn from others’ mistakes and failures? The greatest thing about entrepreneurship is that there’s always room for improvement.